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eBook Download: CMOs Planning in Q2 2024
After a stagnant 2023, U.S. ad spending is expected to accelerate in 2024 (Dentsu is projecting 4.6% YoY increase in 2024, almost two percentage points higher than its final growth forecast of 2.7% in...
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32 UK Brands with Campaigns Imminent
There are dozens of ways brands signal that a new campaign is imminent. Some release vague, intriguing content across social media platforms, hinting at something big without providing full details....
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SXSW 2024: Winmo’s Top Industry Takeaways
What a week in Austin. Despite the common skepticism about the festival’s relevance, SXSW showcased its adaptability and innovation, staying true to its 37-year legacy. This year covered a broad...
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5 Brands Surging on Digital & Social: How Winmo Plus Helps Capture Marketing...
In the rapidly evolving world of digital marketing, staying a step ahead isn’t just an advantage — it’s a necessity. Enter Winmo Plus, the game-changing tool to identify and capture these...
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Unlocking Efficiency with Winmo Compose, Your AI Writing Assistant
Salespeople spend on average 21% of their day emailing prospects, and increasingly, those emails go unanswered. Crafting the perfect message can be daunting, and spending the time it takes to catch...
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The State of Influencer Marketing: Q2 2024
Last weekend’s Coachella marked the ninth annual Revolve Fest. But, the 2024 iteration of the influencer event was much more scaled back than debaucherous party Instagram and TikTok viewers have grown...
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4 Brands Increasing Their Experiential Marketing Investments
More and more brands are beginning to understand that experiential marketing is extremely valuable. Recently, Valentina Culatti, who leads creative strategy and production for Europe, the Middle East,...
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Newest Advertisers in Winmo: May 2024
Winmo is constantly adding new advertisers and agencies to our database… That’s why we’re the most comprehensive resource for finding advertising, brand contacts, and media spend tracking. Backed by...
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6 Travel & Hospitality Brands with Decision Makers on the Move
Q2 is a critical time for revenue generation in the travel and hospitality sector. As the weather warms up and students are off for Spring Break and summer holidays, the industry’s business strategies,...
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Top 5 Tips for Finding Key Decision Makers
Our users ask us daily how we find the right contacts to put in Winmo. We’re lucky — we have an in-house research team that scours the internet and calls to confirm contact information for each...
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Top 5 Tips for Finding Key Decision Makers
Our users ask us daily how we find the right contacts to put in Winmo. We’re lucky — we have an in-house research team that scours the internet and calls to confirm contact information for each...
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The Winmo Guide to Sales Intelligence: Updated May 2024
The most successful salespeople research, monitor, and analyze their prospects’ pain points. Yet, gathering this information can take time, especially as B2B purchasing decisions are made by a...
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The Hottest Summer Brands Increasing Digital Advertising
Okay, it’s technically still spring, but now that Memorial Day 2024 has passed, it’s all summertime from here. We’re seeing many brands amping up their digital advertising investments right now. Why?...
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B2B CMOs on the Move: June 2024
CMOs tend to hop from one company to another more frequently than their peers in other top executive roles. It’s like they’re on a never-ending quest for new challenges and learning opportunities. By...
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Seamless.ai Competitive Analysis
In today’s competitive B2B landscape, sales teams require more than just a list of contacts. Choosing the right sales enablement tool is vital to equip your team for success, but with a myriad of...
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Top Independent Brooklyn Advertising Agencies
Often overlooked by its more famous neighbor, Brooklyn, NY’s thriving agency scene is finally moving outside of Manhattan’s shadow. We’ve seen a serious increase in independent advertising agencies...
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2024 Holiday Ad Outlook (Plus Prospect List)
What key trends are shaping the 2024 holiday season, and how marketers approach it? In a year where lingering inflation continues, and consumer sentiment is mixed, it can be hard to tell how the...
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Top Agencies in Winmo with the Biggest Client Media Spend: July 2024
For agencies, working with clients with high media spend requires significant time, energy, and organization. First, they must master the art of managing substantial budgets for comprehensive and...
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Brands Hiring Their First CMOs in Q3 2024
When a company hires a Chief Marketing Officer (CMO) for the first time, it’s a big deal. It usually means the company is growing or gearing up for expansion, and it needs a marketing pro to handle the...
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NFL Sponsorship Spenders In the News
The Kansas City Chiefs won Super Bowl LVIII against the San Francisco 49ers, securing their fourth NFL championship. As the new season approaches, both teams remain top favorites to win the next Super...
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